Money Management

In my previous post I mentioned the fact that you might not make money right away, and that you have to SPEND money to GET money.

This holds true for all types of affiliate marketing, incentive and non-incentive.

The key to making money, is getting the best rates for the offers you promote. It does not matter whether you are promoting a $1.00 offer or a $50.00 offer - SEARCH FOR THE BEST RATES! I have noticed that NeverBlue Ads, COPEAC, CPA Storm, Instant Dollarz, adFinity offer higher than average rates, and that's why I use them.

Some examples for non-incentive expenses would be: AdWords, Search Marketing, Email Marketing, etc. Remember, you want to make a profit, but you need to find a way to advertise. So, if you are promoting a product that gets you $25/lead, spend no more then $100.00 of advertising, odds are that you will get at least 4 leads to break even.

Incentive marketing is a whole different story. As you can see on sites like http://www.100.thefreebielife.com/, http://www.anyfreemacbook.com/, and http://www.key2free.com/diy/, users sign up and complete the offers, but also get a reward for doing so. Obviously, there is still profit to be made, but less than that of non-incentive. If you have a script like http://www.scripts.freebielifescripts.net/ and want to give incentive marketing a try, you must learn how to weight your offers properly. Offers must be weighted to allow for MINIMAL TO NO PROFIT on each completion. No, I am not crazy, but in the long run, this is the only way you will succeed. For example, if you are paying out $40/credit.. and have 2 offers that you get paid $18.00/lead for, you will want to weight those at .5 credit a piece.

Yes, the incentive marketing sounds crazy, and it is. I will make a post later explaining incentive marketing in full detail.